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BlueTree develops technology for reducing sugar in natural beverages.

Introduce me to BlueTree
BlueTree website sharing image

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Founders & company facts

Sources reviewed:

Reported cumulative funding

$5,520,000 · Source

This index includes companies with publicly reported total funding up to US$150 million. This is a reported total, not valuation, the latest round size or confirmation of an open round. Funding reviewed: .

Documented founding team

Founded
2017Source
Reported Israeli location
Qiryat ShemonaSource
Team range in directory
11-50Source
Reported business model
B2BSource

Selected disclosed financing

Selected transactions, with dates, funding types and reported participants.

  1. Mar 2024$2.26MSeries A
    Named participants

    OurCrowd · Sucden Ventures

    Source
  2. Dec 2021$2.4MSAFE
    Named participants

    OurCrowd · Ratio Technologies · NevaTeam Partners · Tnuva

    Source

Company overview

Product & customers

BlueTree develops technology for reducing sugar in natural beverages. Its process aims to selectively remove sugars while preserving other characteristics, offering manufacturers an alternative to simply reformulating with sweeteners.

Commercial potential · editorial analysis

The commercial opportunity is helping beverage manufacturers respond to demand for lower-sugar products while retaining familiar ingredients and existing product categories. Investors should distinguish paid use and renewals from pilots, and examine how sales and delivery costs change as deployments expand.

What to validate

Diligence should focus on taste testing, processing yield, operating costs, food-safety validation and integration into commercial beverage production lines. Evidence should come from representative customer deployments, with costs, limitations and failure cases reported alongside successful results.

Product source reviewed on . Company source